By the Numbers
July 16, 2010 by William Maley
June is usually a slow month for car sales and that tradition continues for 2010. Most of the manufacturers posted double digit gains, except for Porsche which posted a triple digit gain and Mitsubishi and Suzuki showing single digit losses. Here are some of the facts and observations of the Tier-2, German, and Irrelevant auto manufacturers.
- The Golf posted its best sales month with 1,570 vehicles sold
- Passat wagon was the surprise for VW this month. 341 vehicles were sold, an increase of 204% from June 2009
- Mazda3 still rules the roost with 8,555 vehicles sold
- Mazda6 is the big gainer with an 84.2% increase from June 2009
- Forester posted the biggest gain for Subaru this month with a 87% sales increase from last year
- C-Class took the top sales crown from the E-Class this month: the C-Class sold 5,563 vs. the E-Class’s 4,865 (difference of only 698 vehicles)
- The big sales gainers for the month of June were the SLK (153.8%), G-Class (124.3%), and the S-Class (106.5%)
- The new 5 Series made a good showing with first month sales of 3,865 vehicles
- 7-Series was the big gainer for BMW this month with a 112% sales increase from last year
- 53.4% (about 259) of A3‚Äôs sold were the TDI model
- A4 is still the best selling of Audi‚Äôs lineup, even with a 13.8% sales decrease from last year
- Elephant Man‚Äôs personal vehicle, the Panamara, still holds the top with 739 vehicles
- Lancer is still Mitsubishi‚Äôs top selling model with 1,977 vehicles sold
- June sales up 7% from May
July 7, 2010 by Justin Loyear
The GMC Sierra rejoins the Top 20 for June
June typically is a slow month in automotive sales as indicated by the lower total sales numbers from May. Most of the top 20 did better in June this year than last year, especially GM vehicles since GM was entering bankruptcy in June of 2009. Like last month, Ford and Chevrolet held down half of the top 20. Four of the bottom five from last month have moved out including the Chevrolet Cobalt, Toyota Prius, Ford Edge, and the Chrysler Town & Country. New vehicles in the top 20 this month include the Hyundai Elantra, Toyota RAV4, GMC Sierra, and Chevrolet Traverse.
Looking at the numbers, it becomes noticeable that trucks and SUVs benefited the most from the stable gas prices and the slowly¬†improving¬†economy in June. Every truck or SUV except the Ford Escape posted double digit year-over-year sales gains in June and 3 of the new top 20 are trucks or SUVs replacing more fuel efficent cars like hybrid, compact, or minivan styles.
The other big mover’s in June’s top 20 include the Honda CR-V up 3 spots and the Dodge Ram and Chevy Malibu up 2. Moving down four slots is the Chevrolet Impala and the Nissan Altima moves down 3 spots.
||% Chg from June ‚Äė09
|Toyota Camry / Solara
|Toyota Corolla / Matrix
Data Source: www.motorintelligence.com via The Wall Street Journal
June 21, 2010 by Mirko Reinhardt
Germany is still in its post cash-for-clunkers shock and car buying still isn‚Äôt back to normal yet. Compared to May 2009, 35.1% less cars were sold – let’s have a look at the data to see who lost the most sales.
Before we start looking at the Top 7, let’s have a look at something interesting that happened a bit further down the list. Chrysler, which will be gone from Europe in less than a year, managed to increase their sales by nearly 25% to a still pathetic 699 cars for the month.
While the biggest loser in Germany was PSA Peugeot-Citro√ęn, Toyota (the 10th largest German carmaker) managed to lose an equally impressive 57.3% of their sales, which means they are now down to 5,705 cars for May, 2010.
Finally, would you believe that a 73.3% sales gain is possible these days? Korean SsangYong (#21) did it by increasing their sales from 15 in May, 2009, to an amazing 26 units in May, 2010. That‚Äôs equal to about half of Aston Martin’s sales: Whoa!
Read more about the top 7 makers below the bump:
Read the rest of this entry »
June 14, 2010 by William Maley
April showers bring May flowers, at least for some automakers this month. Mercedes-Benz, Mazda, and Subaru bloomed with double digit sales increases. However, Suzuki planted a bad seed since all it is seeing are losses, posting a double digit decrease for May. Other automakers only posted small gains and losses for the month. Here‚Äôs a look and some observations of the tier-2, German, and irrelevant auto makers.
- Jetta SportWagon had its best month with 2,511 finding a new home. 86% (about 2,159) of the wagons had a TDI Engine.
- The Golf is climbing up as well, posting a 134% increase from the past year.
- Mazda3 still holds the best seller title for the brand with a 53.8% increase in sales from May of last year.
- The MX-5 is in a slump with a 24.6% decrease in sales from the past year.
- The Outback posted the biggest gain for Subaru with a 124% sales increase from last year.
- E-Class is still the big seller for the three pointed star. 5,476 coupes and sedans found an owner.
- The G-Class was sold to 99 new owners, an increase of 43.5% from last May.
- The Z4 posted the biggest gains for BMW this month with a 29% sales increase.
- The hunchback of Stuttgart, a.k.a. the Panamara continues to be Porsche‚Äôs best seller with 605 leaving dealer lots.
- Surprise for May; The Boxster selling 349 units. A jump of 52% from last year.
- The big winner for Audi this month; the new A5/S5. A 145% increase from the previous May.
- Diesels are continuing their strong growth in Audi‚Äôs lineup.¬† For the month the may 33% of Q7 and 48% of A3 sales were optioned with a diesel.
- Lancer Sportback had its second best month of sales with 256 units which begs one to wonder what its best sales month looked like.
- Kizashi sold 474 units, Kashi sold the same amount of boxes of cereal within 10 ‚Äď 20 minutes.
May was another good month for the ‚ÄėMovers and Shakers‚Äô of the auto industry. Overall, the industry sold a million-plus units, something that hasn‚Äôt been achieved since March, 2010.
May sales came in at 1,102,899, up 120,768 vehicles from April, and up 19.1% from May, 2009. According to Edmunds, the¬†seasonally adjusted annual sales rate (SAAR) for the industry now stands at 11.6 million vehicles. That‚Äôs up from the 11.2 million SAAR in April, but still not at equal to the11.8 million estimate we got in March.
According to J.D. Power and Associates, 80.9% of vehicles sold in April were retail sales compared to 19.1% fleet sales. Fleet mix decreased slightly for May, by a little over 1% of total sales.¬†Industry mix favored car sales again, though a surge in pickups skewed light-truck‚Äôs showing. In May, fleet mix stood at 51.4% car vs. 48.6% light-truck. The biggest vehicle segments for the month were midsized cars (286,190), crossovers (216,826), compact cars (191,764) and pickup trucks (150,867).
May‚Äôs sales performance has to do with the continuation of aggressive incentive spending by Chrysler, Honda and Ford. According to TrueCar, industry average incentive spending was estimated at about $2,915 per vehicle in May, which is an increase of $115 from April and March. Incentive spending is up 1.7% from last year, with a total of $3 billion spent to move the metal, according to Truecar.
May sales would have came in below industry expectations if it were not for Memorial weekend, which spiked sales despite the fact that incentives on the hood didn‚Äôt change that much. The Detroit 3 also pushed a larger portion of fleet than expected.
All important indicators point to further improvements in the auto industry as the economy continues to stabilize. According the Federal Reserve, there was ‚Äėmodest‚Äô growth in many districts in May. ¬†While unemployment remains at a very high 9.7%, the economy did add 431,000 jobs in May, the most since March 200. Still, it‚Äôs important to note that most of those jobs (411,000 of them) were temporary Census jobs. Those folks are hardly going to go out and buy a new car.
‚ÄúReal‚ÄĚ discretionary retail spending also increased for the first time since March, 2010. According to Ford’s senior U.S. economist, “consumer credit still remains constrained.” If lending can open up a bit more we could still exceed predicted SAAR rates of 11.5-12 million units for the year.
Read the rest of this entry »
June 11, 2010 by Jeremy Sally
Summer hasn’t entirely begun in Canada, with some parts still out in the cold, but that hasn’t stopped Canadians, and their automakers from being in a sunny mood in the month of May.¬† As Canada continues to lead the G7 in economic recovery, overall sales have been on the up, with 154,927 new vehicles hitting the road for the month.
Passenger vehicle sales totaled 74,572, representing a decline of 10% over last year. Trucks picked up the slack, with an increase of 13.4%, showing that fuel price scares, and uncertainty have worn off on the population.
Also worth noting is that the Big Three sold 72,966 units in comparison to 81,961 from import nameplates. Those Domestic sales were an 8.9% increase over last year, as Canadians are taking another look at their home-team offerings, and Toyota still reels from recall woes.
Perhaps as another barometer of economic success, Mercedes sold over three thousand vehicles in May, the first time ever since the company started operation in the country. The real test will come in the remaining summer months, with the central bank having raised the interest rates; this may put a halt to some of the great numbers that automakers have seen over the past few months. Canada’s Loonie has also been been flying a little lower, which may also drag down sales slightly in the coming summer.
After hovering around 15.7% for the past few months, Ford managed to crack 16% share in May, continuing the Blue Oval’s convincing lead as the number one automaker in Canada. Sales of the Taurus, Fusion, and CUV’s continue to give Ford the ‘Edge’ against the competition, but it’s their trucks that continue to bulk up the numbers.
- Total Vehicles Sold: ¬†26,122, an increase of 19.4%
- Total Cars Sold: ¬†6,216
- Total Trucks Sold:¬†19,906
- Lincoln’s sales increased overall by 41% over the previous year. The Navigator’s sales climbed 107%, the MKX by 74%.
- Ford Taurus sales soared by 242% over last year, with Fusion continuing its modest gains, with 14%.
- The Edge’s sales were up 65%, the Escape up 10%.
- F-Series trucks were up by 42%, the 2011 Super Duty hauling in plenty of new customers.
Read the rest of this entry »
June 3, 2010 by Colin Bird
The Ford's F-Series remains the king of the hill due to robust Super Duty sales
May‚Äôs top 20 vehicles show further signs of a growing takeover by¬†domestic¬†automakers. Together, the Ford and Chevrolet brand make up over half the top 20 list, a¬†testimony¬†to a reestablished presence in the¬†midsized sedan and crossover¬†segments. There may also be some smoke and mirrors in Ford/Chevy sales gains, as many¬†analysts¬†are pointing to a steep surge in fleet sales at both Ford and GM.
The Ford‚Äôs F-Series remained the number one bestselling vehicle in America by a very wide margin ‚Äď more than 10,000 vehicles. F-Series numbers were boosted by the new Super Duty sales which were the highest recorded in more than two years.
The Ford Fusion remains the third best-selling midsize sedan and is now Ford’s second bestseller. The Ford Focus is the third best-selling compact vehicle and the Ford Escape remains the bestselling compact crossover in America, much to the chagrin¬†of Honda’s CR-V. The Ford Edge bumped up into the top 20 list likely due to generous incentives placed on the outgoing 2010 model. Ford is prepping the 2011 Ford Edge to go on sale later this summer.
GM‚Äôs mainstream brand Chevrolet continues to control a¬†quarter¬†of the top 20. Chevy’s nameplates have¬†maintained fairly stable positions in the top 20 compared to April. The Silverado remained the second bestselling vehicle, now with enough distance from the Camry to breath comfortably.¬†¬†Chevy’s fleet queens: the Cobalt and Impala remain stable, with the Cobalt again in15th place and the Impala bumping up one slot to become America’s 9th best selling car. The Equinox stays in 20th place, as it did in April,¬†even though¬†Chevy sold 2,000 more of the crossover this month compared to last month. The Malibu remains the 5th bestselling midsized sedan in America.
Toyota’s presence on the top 20 has slowly eroded away. In March, Toyota controlled¬†five positions, but today it’s down to just three.
Toyota‚Äôs most important nameplate, the Camry, moved up from 5th place in April to 3rd place this month. At 29,295¬†units, the Camry regained its bestselling midsize vehicle trophy from the Accord. However, the Toyota Corolla lost its number one compact car crown to the Honda Civic. The Toyota Prius remains a strong player, increasing 2 positions on the top 20 with 40% sales growth. The Toyota RAV4, April’s 12th bestseller, fell of the top 20 entirely.
Year-to-date sales put the Honda Accord behind the Camry by only ~3,000 units,¬† nearly the same¬†percentage¬†gap as in April.¬†The Honda Civic jumped 2 positions, while the Honda CR-V jumped 3.
Chrysler‚Äôs Town & Country and Dodge Ram remain in the top 20 for May. The Ram improved 3 positions, though total Ram sales for the year remain down by 13.8%. The Ram still maintains the unwanted distinction of being the only vehicle on the top 20 list to have a negative year-over-year sales total. At 13,395 units, the¬†Town & Country had a nearly identical sales output compared to April. The Town & Country now represents ~65% of Chrysler brand sales.
The Nissan Altima increased 5 positions and is now the 4th bestselling midsized sedan, up from 6th in April.
Hyundai‚Äôs Sonata clocked in at 21,195 units¬†which is about ~3,500 more vehicles sold than in April and March. Even with these great sales gains, the Sonata¬†dropped from the 4th bestselling midsize sedan to 6th, behind the Malibu and Altima.
The nameplate mixture based off geographic region has shifted even more dramatically towards the domestics automakers in May. Domestics now make up 60% of the top 20 chart, up from 45% in March. Japanese fell to a 35% share (40% in April), while the Koreans make up the other 5%.
||% Chg from May ‚Äė09
|Toyota Camry / Solara
|Toyota Corolla / Matrix
|Chrysler Town & Country
Data Source: www.motorintelligence.com via The Wall Street Journal
May 21, 2010 by Mirko Reinhardt
Weather in the month of April can often be a mixed bag – snow on Monday, sun on Friday or most likely the other way around. Car sales are similar – great results in the United States, sad faces in Germany.
It could be expected that sales – 259,414 cars in total – would be less than in cash-for-clunkers-crazed 2009 (-31.7%). But even compared to April 2008, sales were down -18.4%. People are not pleased. Let’s take a look on the seven most successful corporations in the German new car market:
- Unsurprisingly, the most successful carmaker in Germany is¬†Volkswagen.¬†93,952 People’s cars were scooped up by customers which is not bad – however it’s¬†26.95% less than April 2009. Wolfsburg won’t be too bothered, as this number is still enough for a¬†36.22% market share. The most successful model was, surprise surprise, the Golf, which made up more than a quarter of the corporate sales.
- Daimler is a distant #2, selling¬†27,130 cars in April. The most successful model was the E-Class, though the C-Class also sold in handsome numbers, despite the upcoming refresh. Unlike Volkswagen, Dr. Z actually has managed to increase sales since last year – by¬†2.37%. That’s not too shabby, and a 10.46% market share isn’t bad either.
- If Stuttgart feels smug about that 2.37% sales increase, just imagine how Munich must feel: The¬†BMW Group managed to increase their sales to¬†25,584, which means a¬†7.1% increase compared to 2009. All core models are doing well, with the 3-series being the top seller. Market share is¬†9.86%, which is considerably more than the alcohol content of Paulaner Oktoberfestbier.
- Cologne won’t be as happy:¬†Ford only managed to sell¬†20,690 cars which is¬†32.5% less than in April 2009. Ford’s best seller was the Fiesta, but if the¬†7.98% market share doesn’t improve until Carnival time, Cologne’s breweries will suffer.
- The Franco-Japanese conglomerate known as Renault-Nissan didn’t fall as far as Ford. The good news are nearly tripled sales of the popular Renault Scenic. The bad news is an overall sales drop of¬†25.2% to¬†19,418 vehicles and a 7.49% market share. However it’s nothing compared to the poor guys on #6.
- Ladies and gentlemen, may I present you the largest sales drop on this list:¬†General Motors manages to sell 41,467 cars in April 2009, which put them comfortably on #2. Fast forward a year and they only sold¬†19,081 cars, which is¬†53.99% less. Market share has dropped to¬†7.36%. The Opel Astra sells in handsome numbers, but everything else is dropping rapidly.
- Nearly as bad as GM’s drop is¬†PSA’s minus¬†44.22%, to only¬†14,060 double chevron- and lion-branded cars. Their best selling car was the Peugeot 207, but it only got them a¬†5.42% market share.